What to Look for in a Website Designer in York
If you’re searching for a website designer in York, you’re likely balancing the need for a well-designed site with the pressure of getting good value for your money. With so many agencies and freelancers available, it’s important to know what really matters when making your choice.
1. Experience with WordPress
WordPress powers over 40% of all websites for good reason — it’s reliable, flexible, and cost-effective. A good website designer in York should be confident working with WordPress, whether it’s a basic site or something more advanced like eCommerce or membership functionality.
2. Local Knowledge
Working with a local web designer who understands York and the surrounding area gives you a practical advantage. You’ll benefit from someone who understands the local business environment and who is available to meet, call or respond when needed.
3. Focus on SEO from the Start
There’s no point having a stunning website if nobody finds it. Strong technical SEO should be part of the design process, not an afterthought. Make sure your designer knows how to structure pages properly, write meta titles and descriptions, and set up Google indexing correctly.
4. Clear Pricing and Process
A professional website designer will always provide a clear quote up front, with no vague “it depends” replies. They’ll explain what’s included, whether ongoing support is available, and how long the project will take. Avoid anyone who can’t give straight answers.
5. Good Portfolio and Testimonials
Ask to see examples of recent work. A credible website designer in York should have a range of projects to show — ideally including businesses similar to yours. You should also expect real testimonials or case studies, not just vague praise.
6. Ongoing Support and Maintenance
A good website needs looking after. Whether it’s security updates, plugin management, or general support, ongoing WordPress maintenance is a must. Make sure this is something your designer offers or can explain clearly.
7. Mobile and Speed Optimisation
Your website should look and work just as well on a phone as it does on a desktop. Speed is also a ranking factor — if a site takes too long to load, it could harm your Google position. Your designer should test and optimise both.
Working with Paragon Marketing
At Paragon Marketing, we offer WordPress website design for businesses across York, Easingwold, Thirsk and Boroughbridge. All our sites are fully mobile-ready, SEO-friendly, and built with clear communication from start to finish. Get in touch today to discuss your project.
